bourbiza mohamed
LinkedIn impression: Marta Puerto was just just one of countless numbers of job seekers battling to stand out in a cooling labor marketplace — and losing hope. Her fortunes reversed with a 1 minute, 42 2nd extended online video posted to LinkedIn.
As an alternative of relying on the conventional resume to introduce herself to employers, the Madrid-dependent promoting supervisor determined to try to tell her tale a distinctive way, showcasing her skills by marketing and advertising herself.
The online video has gone viral, with about 60,000 likes on LinkedIn and counting, and has captured the awareness of hundreds of employers. Puerto mentioned she’s now getting inundated with interview requests from companies and acquired above 5,000 connection requests on the system.
“I really imagined probably 100 or at most 200 likes from my network,” she mentioned in an job interview. “And now I’m acquiring connections from preceding recruiters that experienced said no to me. And now they’re like ‘Oh, now I want a piece of Marta.’”
As layoffs continue and white-collar personnel reduce leverage in the occupation current market, standing out among hundreds of skilled candidates has develop into progressively tough. That’s in particular correct as providers change to synthetic intelligence to vet candidates, creating it far more tough to get applications in entrance of selecting managers.
Right after getting laid off from fintech business Xolo in October, Puerto submitted scores of applications, but she mostly received automated e-mails in reply and located it challenging to get to the next phase of the method. Dozens of automated rejections began to weigh on her. She did properly at the time she obtained to an job interview, but it was almost impossible to get there.
“It was the first barrier that I could not break as a result of,” she said. “And so I assumed, ‘Okay, I have to do some thing.’”
Just a several minutes just after the 29-yr old posted the online video on Wednesday, captioned “Meet Marta: the film,” she stated a previous coworker now at one more corporation messaged her inquiring if he could job interview her following 7 days. Soon after that, the messages began pouring in. She experienced to established up a individual e mail inbox just to take care of the volume of requests.
Some employers have presented to spend for her to relocate. “The job interview I experienced right now wanted me to relocate to London and I explained no,” Puerto reported. “But then they reported, ‘Okay, we spoke with the CEO, you could be remote, that is high-quality.’”
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