Sony Interactive Leisure, Amplify and Adam&EveDDB took house the Grand Prix in addition to successful within the Client Items, Built-in, Product Relaunch and Breakthrough classes at The Drum Awards for Expertise for its ‘Dwell from PS5’ marketing campaign. Right here’s the businesses share what went into the work… Instantly following …
Read More »To save lots of axolotls, a marketing campaign in Mexico asks folks to nearly undertake them | WFAE 90.7
Regardless of their never-ceasing grins, axolotls have been prone to extinction for years. Over 20 years in the past, there have been about 6,000 of those tiny salamanders for each sq. kilometer in Lake Xochimilco in Mexico Metropolis. Within the final depend from 2014, there have been solely about 36 …
Read More »IPG Mediabrands launches My Bot, a strong synthetic intelligence chat assistant – Marketing campaign Transient Asia
November 16 2023, 9:34 am | BY Kim Shaw | No Feedback IPG Mediabrands has launched a brand new AI chat assistant – My Bot – to optimize inner office productiveness and improve its workers’ workstyles by gen AI know-how powered by Google Cloud. My Bot, which was constructed …
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