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Unleashing the Potential of Media & Leisure Business with Huawei Cloud – Information

Unleashing the Potential of Media & Leisure Business with Huawei Cloud – Information


Roy Luo, Vice-President of Cloud Consulting Resolution Gross sales at Huawei Cloud Center East and Central Asia, stated Huawei Cloud has served greater than 200 authorities clients, greater than 30 monetary clients, and greater than 150 Web and cloud-native clients within the Center East.

Printed: Fri 1 Dec 2023, 4:15 PM

Huawei is a real-economy firm with confirmed digital capabilities and it’ll proceed constructing the very best merchandise to serve its clients, companions, and builders within the Center East, its senior official says.

Roy Luo, Vice-President of Cloud Consulting Resolution Gross sales at Huawei Cloud Center East and Central Asia, stated Huawei Cloud has served greater than 200 authorities clients, greater than 30 monetary clients, and greater than 150 Web and cloud-native clients within the Center East.

“Huawei will proceed working within the Center East and leverage our distinctive strengths in cloud-network-edge-device synergy to deliver cutting-edge cloud, AI, and different rising applied sciences to the area,” Luo stated throughout an interview.

He stated Huawei accords excessive significance to analysis and growth (R&D) because it allotted CNY161.5 billion, or 25.1 per cent of its annual income, on R&D final yr. Over the previous decade, Huawei has invested greater than CNY977.3 billion in R&D.

Excerpts from the interview:

What’s the rising pattern within the media and leisure business?

Media and leisure business is a fast-developing business. It’s considered one of frontier industries that more and more adopts superior applied sciences, similar to AI, Cloud and so forth.

The entire business chain will be categorised into two elements, particularly content material manufacturing and content material distribution.

For the content material manufacturing, an increasing number of media firms need to translate the bodily world into the digital world, it is going to extremely depend on AI to boost the effectivity. For the content material distribution, ultra-low latency community offers excellence expertise based mostly on Cloud know-how.

Huawei Cloud has launched a spread of modern options within the media and leisure business. May you present an outline of those options?

Within the media and leisure business, Huawei has been rooted within the telecommunications sector for over 30 years, having cultivated experience and in depth capabilities in video coding, community transmission, and distribution.

To enhance the content material manufacturing effectivity within the media and leisure business, we introduce Cloud-Native and AI-Powered workspace and rendering farm to streamline design and rendering workflows and improve inventive collaboration.For content material distribution, Huawei Cloud complete answer encompasses live-streaming, video on demand (VOD), transcoding, and Content material Supply Community (CDN) providers, to ship final person expertise, by way of excessive definition, clean and low latency. To discover extra modern enterprise mannequin, we offer industries MetaStudio platform to create digital human and 3D areas for enterprise and people to construct their very own metaverse.

What are the event methods and plans of Huawei Cloud in Center East for media and leisure business?

With the buildup of audio and video experience acquired over the previous twenty years, Huawei Cloud has efficiently delivered a number of tasks for the worldwide media and leisure business, together with Hunan TV of China, MNC of Indonesia, BBTV of Thailand, and BluTV of Türkiye.

The audio and video know-how now could be turning into one of many core applied sciences that gasoline industries. Adhering to the technique of “Every part as a Service”, Huawei Cloud offers cloud native media infrastructure that consists of One Ecosystem; Two Service Sorts: Content material Manufacturing and Actual-time Interplay; Three Engines: Graphics Engine, Digital Human Engine and Audio and Video Engine; and 4 Core Capabilities: Computing, Community, AIGC and Blockchain. This media infrastructure will assist unleash the total potential for industries.

We leverage the scenario-specific options of our ecosystem companions to allow the digitalization of Center East media & leisure business. Huawei Cloud hopes to assist the business go cloud to shatter business obstacles, and work with companions and clients to bridge the business hole.

What’s Huawei Cloud technique for 2024 to retain its market share?

Up to now, Huawei Cloud has served greater than 200 authorities clients, greater than 30 monetary clients, and greater than 150 Web and cloud-native clients within the Center East. In 2022, the variety of Huawei’s higher-value accounts greater than doubled within the area.

We are going to draw from the wealth of expertise that now we have accrued worldwide, together with our expertise in digitalisation, to offer higher choices to clients and companions within the Center East. We are going to assist them enhance person expertise, optimize processes, allow innovation, and unlock new alternatives for development.

1. Huawei Cloud understands industries. Huawei is a real-economy firm with confirmed digital capabilities. Now we have benefits in serving to different real-economy firms go digital. We offer cloud migration, knowledge import into the lake, and AI enablement for the general course of from R&D to manufacturing and provide chains to gross sales and providers. This improves person expertise, optimizes effectivity, and permits innovation. For instance, within the sensible finance area, automating the technology of month-to-month working studies will scale back report technology occasions from 18 days to five days.

2. As well as, now we have accrued wealthy digital expertise within the Web business, particularly in China, one of many world’s largest Web markets. For instance, we assist Weibo, the largest social media platform in China, deal with greater than 50 visitors bursts yearly. This ensures uninterrupted providers for the microblogging platform with over 250 million every day common customers throughout main occasions whereas supporting the continual development of person numbers. Huawei Cloud know-how has additionally helped increase the person conversion fee by greater than 20 per cent for Xiaohongshu, a number one e-commerce and social platform in China with 450,000 new posts on daily basis.

3. Moreover, we’re dedicated to heavy funding in analysis and growth (R&D). In 2022, Huawei’s R&D funding reached CNY161.5 billion, 25.1 per cent of its annual income. Over the previous decade, Huawei has invested greater than CNY977.3 billion in R&D. Huawei’s R&D funding vastly exceeds that of the common firm, rating fourth within the 2022 EU Industrial R&D Funding Scoreboard. We make full use of our R&D achievements on the cloud and distinctive strengths in cloud-network-edge-device synergy to offer modern cloud providers for patrons, companions, and builders.

4. We additionally actively fulfill our company social tasks by supporting native innovation, employment, and expertise cultivation.

How is 2023 for Huawei Cloud thus far? Any main challenges or milestones obtain throughout the yr?

2023 has been thrilling for Huawei Cloud thus far. In September this yr, we launched the Huawei Cloud Saudi Arabia Area in Riyadh, ushering in a brand new period of technological progress and financial development for the area. It is a vital milestone in our contribution consistent with Saudi Arabia’s Imaginative and prescient 2030. This state-of-the-art cloud infrastructure advantages Saudi Arabia and the Center East, Central Asia, and Northern Africa because the core area for Huawei Cloud.

Not too long ago, Huawei has demonstrated the ability of AI to make an impactful contribution to humanity. In a Huawei Cloud whitepaper printed in Nature journal, one of many world’s prime scientific journals, Huawei researchers showcased Pangu-Climate AI that harnesses the ability of the cloud to course of huge quantities of environmental knowledge worldwide.

By utilising AI algorithms, Pangu can analyse intricate patterns and dynamics inside our local weather system that had been beforehand inconceivable. With unmatched accuracy, it might establish and predict local weather patterns, such because the depth of storms, sea-level rise, and regional temperature modifications. The mannequin permits a ten,000x enchancment in prediction pace, lowering international climate prediction from seven days to 1 hour. This innovation is vital because the world reels from local weather change-related excessive climate.

How do you see outlook for media and leisure business in 2024 and the way Huawei Cloud sees alternatives on this phase?

Within the coming future, media and leisure might be a fast-developing business that may undertake and rely closely on superior applied sciences like AI, Large knowledge, Cloud and so forth. For media content material, it’s from textual content, voice to video. The definition of video developed from SD, HD, 4k and even 8k, the video content material manufacturing wants extra highly effective computing, and video content material distribution requires extra excessive and ultra-low latency community. Cloud is the one to fulfill these necessities. Moreover, AIGC is a sizzling and fashionable for media content material manufacturing as properly.

1. Huawei Cloud Workspace represents a leap ahead in content material creation by enabling seamless and collaborative design. This transformative know-how empowers customers to effectively produce content material in a cloud-based surroundings, transcending the constraints of solo digital content material creation, with the important thing benefit lies in its functionality to help a number of units for collaborative design, together with PC, laptops, tablets, and extra.

2. Within the period of synthetic intelligence, companies are striving to reinforce their content material creation capabilities, and Huawei Cloud has responded innovatively with its groundbreaking Pangu digital human mannequin. This mannequin harnesses the ability of a considerable foundational AI framework and offers two essential providers: mannequin technology and model-driven content material creation. It has undergone in depth pre-training, incorporating over 200,000 hours of audiovisual knowledge. Huawei Cloud’s creative options in digital human creation and 3D areas are reshaping the panorama of the media and leisure business. By means of the introduction of cost-effective, environment friendly, and extremely adaptable fashions, Huawei Cloud is establishing a contemporary customary for creativity and person engagement.

3. Within the modern media and leisure panorama, the pivotal issue for capturing and retaining audiences is the person expertise. Huawei Cloud is reshaping the panorama with its complete OTT media answer, basically altering the way in which on-line content material supply is skilled. This all-encompassing answer spans reside streaming, video on demand (VOD), transcoding, and Content material Supply Community (CDN) providers. Huawei Cloud’s Extremely-Low Latency Stay (LLL) service stands out as a transformative factor for reside streaming. With a world community of two,800+ CDN nodes and a bandwidth reserve exceeding 180+, Huawei Cloud’s OTT answer ensures the engagement of tens of tens of millions of audiences, delivering a extra immersive and interactive expertise by lowering delays to a exceptional 800ms or much less.

4. Within the media and leisure business, Huawei, having been rooted within the communications sector, has amassed over 30 years of experience, boasting a portfolio of greater than 1,000 audio-visual algorithm patents. Leveraging in depth capabilities in video coding, community transmission, and distribution, Huawei stands on a strong technological basis. Drawing upon substantial expertise in varied vertical industries and a wealth of technological know-how, Huawei Cloud will proceed to collaborate with companions and clients, bridging industrial divides and utilizing highly effective audio-visual know-how improvements to unlock new development for media and leisure business.

What’s new Huawei Cloud goes to introduce subsequent yr for media and leisure business?

Within the subsequent 5 years, Huawei will proceed constructing the very best cloud-related merchandise to serve clients, companions, and builders within the Center East. We are going to step up efforts to empower builders, and develop joint options with native companions by the Go Cloud Go International programme. Huawei Cloud is able to share its personal localisation expertise throughout greater than 170 international locations and areas, insights into international and regional industries, cloud providers and options, and international ecosystem. We hope these actions might help to gasoline the media & leisure business within the area.

Huawei will proceed working within the Center East and leverage our distinctive strengths in cloud-network-edge-device synergy to deliver cutting-edge cloud, AI, and different rising applied sciences to the area. Huawei has accrued a wealth of expertise on digital transformation worldwide, together with our personal expertise to go digital. We are going to share this expertise with Center East and Central Asia, so that companies within the nation can extra successfully enhance person expertise, optimise processes, reconstruct fashions, and unlock new alternatives for development with no need to reinvent the wheel.

Why business stakeholders desire Huawei Cloud

Roy Luo, Vice-President of Cloud Consulting Resolution Gross sales at Huawei Cloud Center East and Central Asia, stated Huawei Cloud understands industries.

“Huawei is a real-economy firm with confirmed digital capabilities. Now we have benefits in serving to different real-economy firms go digital. We offer cloud migration, knowledge import into the lake, and AI enablement for the general course of from R&D to manufacturing and provide chains to gross sales and providers. This improves person expertise, optimises effectivity, and permits innovation. For instance, within the sensible finance area, automating the technology of month-to-month working studies will scale back report technology occasions from 18 days to 5 days solely,” he stated.

As well as, he stated Huawei has accrued a wealth of digital expertise within the Web business, particularly in China, one of many world’s largest Web markets. For instance, we assist Weibo, the largest social media platform in China, deal with greater than 50 visitors bursts yearly. This ensures uninterrupted providers for the microblogging platform with over 250 million every day common customers throughout main occasions whereas supporting the continual development of person numbers.

Huawei Cloud know-how has additionally helped increase the person conversion fee by greater than 20 per cent for Xiaohongshu, a number one e-commerce and social platform in China with 450,000 new posts on daily basis.

“We’re dedicated to heavy funding in R&D. In 2022, Huawei’s R&D funding reached CNY161.5 billion, 25.1 per cent of its annual income. Over the previous decade, Huawei has invested greater than CNY977.3 billion in R&D.

“Huawei’s R&D funding vastly exceeds that of the common firm, rating fourth within the 2022 EU Industrial R&D Funding Scoreboard. We make full use of our R&D achievements on the cloud and distinctive strengths in cloud-network-edge-device synergy to offer modern cloud providers for patrons, companions, and builders.”

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