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Yorkshire Tea is now promoting branded Xbox and PS5 controllers for £150 and the designs are one thing to behold

Yorkshire Tea is now promoting branded Xbox and PS5 controllers for £150 and the designs are one thing to behold


Properly, the place to start out? Within the lengthy checklist of weird product branding tie-ins there have been some notable releases which have made us shake our heads in disbelief, however this one could take the dunked biscuit. Yorkshire Tea, maker of teabags and tea-related paraphernalia within the UK, has added two new additions to its on-line retailer and, I am unable to fairly imagine I am typing this, however they’re gaming controllers. Particularly, a PlayStation 5 controller and an Xbox mannequin, each resplendent in honest-to-goodness Yorkshire Tea branding full with a pastoral scene that includes a sheep.

In accordance with the product web page this affiliation happened by way of a tweet (is that what we’re nonetheless calling them today?) from controller designer POPeART, who was eager to point out off a design he’d been engaged on that includes Yorkshire Tea’s branding. Just a few Zoom conferences later and right here we’re, gazing with marvel upon the tip consequence.





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Written by bourbiza mohamed

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