Almost a decade ago, Microsoft introduced Cortana, inspired by the popular Halo video game’s virtual assistant. Back then, it was Microsoft’s answer to Apple’s Siri.
It had a really good reception and the Redmond-based company expanded its availability on Android and iOS too. However, the patronage among users didn’t last long. Over time, Cortana has lost sheen compared to the competitors such as Apple’s Siri, Google Assistant, and Amazon’s Alexa.
Due to a lack of appeal from consumers, Microsoft has been slowly shifting focus away from Cortana and it…
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