ChatGPT Has A Lot to Say – JCK

Artificial intelligence tools such as ChatGPT have many possible applications for retail jewelers, Jennifer Shaheen, president and founder of Technology Therapy Group, said in a “ChatGPT 101” session at the JCK show on June 1.

Among the ways ChatGPT, which recently released an app, can help retailers: writing social media posts, brainstorming ad copy, reworking past content, generating content ideas, crafting product descriptions, improving copy, and producing team documentation of procedures.

But the tool has its downsides. ChatGPT “can be biased,”…