The Supply Side: Generative AI or ChatGPT next holy grail for retailers, suppliers

Generative artificial intelligence (AI) platforms like ChatGPT are the latest sought-after technology among retailers and the supply chain.

While conversation technology has been around for several years, it has recently become a more significant investment for businesses like Walmart and Amazon, which have already started applying chatbots to their business relationships.

A December report from Harvard Business Revenue indicates Walmart seriously began to deploy a generative AI chatbot product from Pactum AI in 2021 after a 2019 test in the Canada business showed…

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