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Entrepreneurs everywhere always have to look out for the dreaded “r-word.” They come around every so often and wreak havoc on businesses by reducing sales, dropping revenues and cutting employment. Of course, we’re talking about recessions — a natural, but certainly painful, part of the economic cycle.
While there’s no way to completely insulate a company from the effects of recessions, there are steps you can take to help mitigate them.
As a marketing and technology entrepreneur, I was curious to…
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